Jo-Ann Friedrich

Life Member Million Dollar Club

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Real Estate News
Judge rules against condo board’s discriminatory swimming pool rule
Tue, 23 Apr 2019 5:22:45
The ACLU announced a victory in a discrimination suit against a New Jersey condominium community for seniors that enforced a policy that limited tenants’ pool usage based on their gender. read more»

Fresh design ideas for staging a home in spring
Tue, 23 Apr 2019 2:30:14
Interior Marketing Group Founder and CEO Cheryl Eisen and Co-Staging Director Christina Slater offer some simple-to-implement tips for staging contemporary, yet warm environments. read more»

How to find your niche market as an agent
Tue, 23 Apr 2019 1:30:27
Today’s up-and-coming homebuying generations, from the millennials to Gen Z, are all about personalized service. It’s no secret; they expect it at every turn, and that includes their real estate transactions.   read more»

Why it’s actually the seller who pays our commission
Tue, 23 Apr 2019 1:23:36
For years, our industry has fervently debated who really pays the commission — the buyer or the seller. This debate turned up at the final session of Inman Disconnect, where one attendee argued that it's the buyers who actually pay the commission because it's embedded in the purchase price. Here's why this argument is wrong. read more»

Would you like to work at a brokerage where you own a piece of the pie?
Tue, 23 Apr 2019 0:25:04
Counselor Realty isn't a true cooperative, but it operates a lot like one. Almost 100 of the company’s agents are shareholder-partners, and they love it. Here, Andy Barns and Nick Dreher, the company's CEO and director of growth, respectively, share more about this unusual brokerage model. read more»

Keller Williams iBuyer program Keller Offers to debut in May
Mon, 22 Apr 2019 12:33:04
Keller Williams will launch an iBuying program next month in Texas and plans to expand that program to as many as eight metro areas by the end of the year. read more»

Maroon 5’s Adam Levine wants to sell Beverly Hills mansion
Mon, 22 Apr 2019 11:06:50
Maroon 5 lead singer Adam Levine has just put his extravagant Beverly Hills estate on the market for a whopping $47.5 million. read more»

Why did Zillow sue Compass? It’s more complicated than you think
Mon, 22 Apr 2019 9:12:47
Zillow is suing Compass because it worries about anybody who is focused on using technology to reduce the time, stress and uncertainty it takes to buy and sell properties. read more»

Lone Wolf is buying zipLogix
Mon, 22 Apr 2019 7:38:44
Lone Wolf Technologies is acquiring transaction management company zipLogix, the companies announced on Monday. read more»

Existing-home sales declined in March after rebound in February
Mon, 22 Apr 2019 7:22:09
Existing-home sales fell 4.9 percent in March to a seasonally adjusted annual rate of 5.21 million, according to data from the National Association of Realtors. read more»

Zillow’s free 3D home tours launch nationwide
Mon, 22 Apr 2019 5:00:28
In a move to upend the world of real estate imagery, Zillow announced Monday it will let people across the U.S. and Canada use a free app to snap photos and create online 3D home tours. read more»

This brokerage management software wants to streamline your business
Mon, 22 Apr 2019 2:43:44
Zipi is a back-office administration software platform for brokers to manage deals and agent financials. The latest iteration of Zipi is even more heavily focused on brokerages and provides a highly versatile and granular user experience for brokers to oversee every aspect of their finances, agent goals and activities. read more»

3 rules every agent should follow
Mon, 22 Apr 2019 2:10:06
To thrive in the real estate industry, you will need to succeed in your ability to interact with people and build strong bonds — that means always being honest, owning up to your mistakes and always doing your best for your clients (and yourself). Put that at the top of your rulebook, and there'll be nowhere to go but up. read more»

Stop buying leads! Go with this proven prospecting method instead
Mon, 22 Apr 2019 1:11:12
Sick of spending thousands monthly on low-converting leads, veteran agent James Festini decided to cut them out of his business entirely. Here’s how he generates up to 25 qualified leads per week for free. read more»

Prospector, networker, converter, marketer: What’s your strength?
Mon, 22 Apr 2019 0:25:58
Figuring out your personal strengths and letting the rest go will allow you to grow your business in ways you never knew were possible. Once you have identified the archetype that best fits you, use these guidelines to see which tools and strategies are most likely to contribute to your success. read more»

Lesson Learned: Get out of your comfort zone, and lather, rinse, repeat
Mon, 22 Apr 2019 0:25:10
In this weekly column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week, it’s Northern Virginia broker Karen Wenner Cooper. read more»

Future-proof your business using lead management strategies
Mon, 22 Apr 2019 0:01:42
The story of the market shift is simple: the seller’s market much of the nation has enjoyed for the last decade is re-balancing. Buyer leads have been repeatedly told, “Inventory is tight. You’ll have to act quickly to get the deal you want.” read more»

Low-cost, high-impact marketing with video
Mon, 22 Apr 2019 0:01:34
“What do Christmas decorations have to do with real estate?” asked Chrissie Wright. “Connection and engagement,” she said, answering her own question. “And it has everything to do with letting our community get to know us and trust us.” read more»

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